Evolution of Business: More Female and More Fluid

This weekend I attended a day of renewal event hosted by In The Know Resources created by Vicky Rathje, an ex-corporatista turned entrepreneur. Not only did I enjoy massage, music, painting, dance and networking with 100 other woman but it was for a great cause called The Breast Cancer Fund. Visiting their site will be an eye opener, and you won’t think about food or make-up the same again. You might want to scream about the crap in our beauty products. That’s a rant about greed and profit for another day. My focus now is about choice and what we can control –– so vote with your dollars and blab to your friends when you find cool stuff that’s under the radar. Find groups to affiliate with.

Vicky is gathering women, and there are scores of women in every city in America creating circles for all different kinds of reasons ranging from entrepreneurship and business to advancing causes or enjoying similar hobbies. It’s fun to watch how the circles begin to overlap. We are really weaving a web of caring and change as we hold hands and hold our breath hoping we will not only endure these wild times but create something new and better.

We women wish to work in a new ways and bring more YIN (female) energy to our work so we can rebalance and feel more harmonious and fluid. In my book Corporate Recovery, I write how we’ve lived under the Rambo, war-like military model and some of us have so over-adapted that we’re shut down. We feel nothing but pain and we crave a shared view of power. We crave authenticity. We are sick of working as chicks with man parts. We need a new picture and a new story of how things will be. This little excerpt shows where we are heading. As we accept our “womaness” and bring it forth, we will reshape the future of our own lives, our neighborhoods, or communities, our politics, and our work life. We will become the change we wish to see in the world.

New Times Require New Ways

Old World	New World
Corporate agenda	21st century business
Paternalistic (based on military)	All-inclusive Cerebral imaginational revolution Relationships are the currency
Industrial Revolution	Fluid, adaptable, responsive Notice opportunities
Always do	Initiate when time is right, conserve
Always push	Observe the outcome, refine, edit
Grow continuously	Reflect periodically, sustain
Rigid, do it one way	Adjust and do right for the moment Look for cyclical/seasonal trends
Sacrifice yourself	Use your energy wisely
Structured	Looser, sensitive, intuitive
Pyramid structure (few on top) More macho	Web-shaped network circle Strong ethics Purpose Community More Female